Conventional marketing tactics no longer work like they used to. Consumers don’t want to be controlled or sold to. Social media engagement is down across the board. And two thirds of your marketing is happening without you.

In this episode of the Digital Download Podcast I talk to Mark Schaefer, author of Marketing Rebellion. In a wide-ranging conversation that covers many threads of current digital communications thinking, we talk about topics as diverse as fake news, the future of Facebook, the law, mental health and marketers’ abuse of technology.

Here’s what is discussed in this episode:

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