Nick Merry is the CEO of global B2B loyalty company Motivforce.  He helps businesses across the world create customer loyalty programs and employee incentives, and now he’s joined the Brag Effect to share his hard-earned wisdom.

In our interview with Nick, we explore concepts like:   

0:00 Building brand loyalty

7:42 Adding benefits to purchases

11:12 Hard vs. soft benefits

13:36 Thinking about loyalty

19:24 Customer loyalty programs

23:21 Internal loyalty

26:43 Recognition vs. reward

29:50 Employee loyalty programs

31:47 Tips for better performance

34:47 Tips for business leaders

Check out Motivforce: https://www.motivforce.com/ 

Our digital home: https://bragreviews.com  

Instagram: https://www.instagram.com/bragreviews/

Facebook: https://www.facebook.com/bragreviews/

LinkedIn: https://www.linkedin.com/company/bragreviews/