<p>Bridget talks about several different kinds of customer loyalty programs and how to measure their effectiveness. Listen for some tips to make your program a notch better.</p>

Bridget talks about several different kinds of customer loyalty programs and how to measure their effectiveness. Listen for some tips to make your program a notch better.

Customer Loyalty Programs and Metrics

Welcome to the “Marketing Munchie” podcast series hosted by Dr. Bridget Behe. Every other week, Bridget and her guests will share information, insights, and research-based findings to help your horticultural business connect better with current and future customers. Bridget has over 30 years of experience investigating how and why consumers buy ornamental and edible plants.

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Customer Loyalty Programs and Metrics

Customer Loyalty Programs and Metrics