Go to Market Fridays

Customer Segmentation for better alignment with Product and GTM teams - Part 2


Listen Later

In the last episode, we spoke about Aligning Product and GTM teams with better segmentation and also talked about the need to prioritize features that resonate with segments. In this episode, I will talk about how to segment the customer base, how to evolve your segmentation and how to align product and GTM teams (and the need for this alignment - what success looks like and what failure mode looks like)

...more
View all episodesView all episodes
Download on the App Store

Go to Market FridaysBy Anoop