CUT THE BS

CUT THE BS: Does PR have the power to create change? | The Wilful Group

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For this episode we’re thrilled to be joined behind the mic by ⁠Rebecca Oatley⁠, Founder of Cherish PR and Co-CEO of the B Corp communications agency - The Wilful Group.

Is all PR good PR? This episode asks the question - taking on the conversation around PR's responsibility to facilitate change. It's packed with practical tips to empower agency leaders and professionals use PR as a force for good.

Topics discussed in this episode:

  • How the role of PR has evolved
  • The role of PR in creating change
  • How B Corp status influences clients & culture
  • Why do brands greenwash?
  • How to find jobs that align with your values
  • How can PR agencies elevate their sustainability offering and make a real difference?

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    If you're in the PR space and looking for ⁠PR jobs⁠ or to hire great talent, get in touch with ⁠Latte Recruitment⁠ - [email protected]

    See you soon for another episode of CUT THE BS!

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    CUT THE BSBy Latte Recruitment