In this episode of The Hotel Growth Podcast, I sit down with Ryan Haynes—host of Travel Market Life and a leading voice in hotel tech strategy—to talk about why so many hotels get their technology decisions wrong… and what to do about it.

Ryan doesn’t sugarcoat it. From the madness of managing 20+ contracts to the cost of integrations that don’t actually integrate, he shares what’s really going on under the hood—and how hoteliers can avoid the traps.

We cover:

→ Why most RFPs are like writing to Santa

→ What to actually ask tech vendors before signing anything

→ How peer-to-peer conversations beat demos every time

→ And why messaging tech is the next big growth lever for hotels

If you’re thinking about changing your PMS, CRM, or any other bit of your stack—listen to this first.