Marketing Rebels: Breaking Business Barriers

Cutting Ties: How to Choose Clients That Fuel Your Passion


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In this Marketing Rebels episode, we discuss attracting ideal clients, setting boundaries, and building a business that aligns with your values. Perfect for entrepreneurs, coaches, and freelancers seeking actionable strategies.

  • Attract Ideal Clients

  • Set Healthy Boundaries

  • Create a Client Selection System

  • The Importance of Contracts

  • Graceful Offboarding

  • Build a Strong Foundation


Introduction: 

This episode explores the importance of selecting ideal clients and setting healthy boundaries to avoid burnout and build a sustainable business.

  • Main Point #1: Attract Ideal Clients
  • Main Point #2: Set Healthy Boundaries
  • Main Point #3: Graceful Offboarding

Real-Life Example:The episode shares a real-life example of a client who attempted to overstep their contractual agreement, highlighting the importance of clear boundaries and contract enforcement.


About the Guest:

Guest Name: Ashlan Glazier-Anderson

Bio: Ashlan Glazier-Anderson holds a Master's degree and is a Professional Certified Marketer (PCM) / Certified Digital Marketing Professional (CDMP)  with over 17 years of experience in the field. Her agency supports small business owners and nonprofits with building a strong marketing foundation. 

She is an active volunteer serving as a Leadership Advisor with the American Marketing Association's Professional Chapters Council and board secretary with the People's Nonprofit Accelerator. 

And she co-hosts a podcast called Take the Leap with her biz bestie, Tory, where they interview entrepreneurs who share how they choose to "Take the Leap" (i.e. become an entrepreneur).

[email protected]

I would love to have you appear as a guest on the Take the Leap podcast, more information can be found here: https://www.taketheleap-today.com/

I also sell online courses in different marketing areas, found here: https://training.ashbeanpdx.com/


Key Quotes from the Episode:

  • “Cut and Run If It Doesn't Feel Right.” - Ashlan Glacier Anderson

  • “Think Expansively.” - Ashlan Glacier Anderson


Recommended Resources from Shauna:

  • AirTable to help you plan, create, organize & outsource your content marketing. Click⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠here ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠to create free account
  • KAJABI as an all-in-one resource to help you manage & market your business. Click⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for free 14-day trial
  • DUBSADO to streamline client management, contracts, and invoices all in one place. Click⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for free trial
  • FlowChat to simplify and automate your lead generation directly from social platforms. Click⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to explore FlowChat
  • Restream to easily broadcast live across multiple platforms and expand your reach. Click⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to start streaming
  • Fathom to easily record your calls, take notes and share with guests. Click⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to start recording


About Shauna Van Mourik:

Shauna helps ambitious Women Coaches and Therapists build authentic, sustainable Six-Figure businesses through powerful brand identity, organic growth strategies, and streamlined content marketing.

GET CLIENTS: Dive into Shauna’s upcoming training, bonus resources & opportunities:https://www.shaunaleigh.com/connect-with-shauna 


Note: This description contains affiliate links. If you choose to use these links, it helps support this channel, though there’s no obligation to do so. Thank you for your support!


Your Next Steps:

Delivering real change isn’t just about cutting ties with bad clients; it’s about building a business that fuels your passion and purpose. Take these insights and start attracting ideal clients who align with your values.

Don’t forget to:

  1. Subscribe toMarketing Rebels: Breaking Business Barriers onSpotify,YouTube, or your favorite podcast platform.

  2. Leave a review to help us reach more changemakers like you!

  3. Share this episode with someone who needs it.


Connect With Us:https://www.shaunaleigh.com/connect-with-shauna

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Marketing Rebels: Breaking Business BarriersBy Shauna Leigh Van Mourik