Building a mobile-first mindset didn't start with the pandemic, however, the past year has accelerated mobile usage and forced brands to be mobile-ready. Add to that Google's mobile-first search strategy and it becomes clear that having a mobile-first mindset should be top of mind for all of those paying attention.

Our latest CX Decoded podcast guest is Francisca Hawkins of Philz Coffee. She'll talk mobile-first culture and the brand-customer connection.