The use case for Artificial Intelligence (AI) in the workplace is there. For marketing and customer experience, in particular, organizations are using AI and machine learning to improve internal business processes and workflows, automating repetitive tasks and to improve customer journeys and touchpoints, among other use cases.

Joining the CX Decoded podcast this episode is CEO of the Marketing AI Institute and PR 20/20, Paul Roetzer, to discuss the ways marketers are successfully implementing AI into their marketing campaigns and workflows.