When you make strategic changes, don’t forget to make sure your team is onboard, stress Leeza McKeown and Dan King of Fireside Strategic. If you don’t have that buy-in… there’s no execution and no improvement.

That’s why this dynamic duo stress the people component of any strategic plan. We talk about how to engage your team and make them enthusiastic participants in change, from the CEO down.

It all starts with an honest assessment of where you are now… and where you actually need to be. We dig deep into that, as well as…

• The bottleneck every company has – and how to break through it

• What role the leadership skills and management style of the CEO plays in the process

• The #1 first step you must take before investing in any major changes in your business

• How your customers can help you determine your next strategy shift

• And more