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In this episode of the Zip Code Kings Podcast, Jake Sheldon interviews Dan Leibrandt, owner of Pest Control SEO and digital marketing expert specializing in pest control companies. Dan breaks down the most effective paid directories for pest control businesses, revealing which platforms generate the highest quality leads and best return on investment. For pest control owners looking to expand their lead generation beyond Google and SEO, this episode provides critical insights into navigating the paid directory landscape.

Dan identifies Yelp, HomeAdvisor, Angie, and Thumbtack as the top four directories with the most users, while explaining the key differences in lead quality between platforms. Yelp tends to attract higher-quality pest control leads from customers with larger budgets, while platforms like Thumbtack often draw price-conscious shoppers looking for the lowest bid. Dan also addresses the common challenge pest control business owners face with complainers on paid directories and how to filter through lower-quality leads to find profitable opportunities.

The conversation concludes with Dan's strategic recommendation for pest control companies: focus on one paid directory platform for at least three months before expanding. He emphasizes the importance of testing different platforms based on your local market, gathering feedback from other home service businesses in your area, and committing adequate time and resources to properly optimize your presence. Whether you're running a startup pest control company or scaling past seven figures, this episode delivers actionable advice on maximizing your paid directory investments and avoiding common pitfalls that drain marketing budgets.

Jake Sheldon, Co-Founder of Pest Control Millionaires:

LinkedIn: https://www.linkedin.com/in/jake-sheldon-6a0981a9/

Facebook: https://www.facebook.com/jake.sheldon.7

Instagram: https://www.instagram.com/jakesheldon25/

YouTube: https://www.youtube.com/@jakesheldonPCM

Dan Leibrandt, Co-Founder of Pest Control Millionaires:

Facebook: https://facebook.com/DanLeibrandtOfficial  

LinkedIn: https://linkedin.com/in/danleibrandt/   

Twitter: https://twitter.com/DanLeibrandt   

Website: https://danleibrandt.com

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