This is the seventh in the series of interviews we did with Medtronic's Dana A Oliver. Discussions around his great book Mantra Design: Innovate, Buy, or Die.This entire series delivers IMMENSE value for anyone involved in product development. From lessons for CEOs to "Product Champions" - this is the series for you!You can learn more about Dana A Oliver at www.mantraleadership.com.Share this interview and the entire series with all your folks who want to take an innovative approach to business.I welcome your feedback. You can call or text me at 570 815 1626.Best Always,Marty Wolff, Business Builders Show and President of Marty Wolff Business Solutions, an Executive Coaching firm

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