Dana Marlowe founded I Support The Girls in 2015. After a spontaneous shopping trip to the bra store Soma, Dana asked an associate at the store where she could donate her extra bras to. That led to a call to a local homeless shelter that asked Dana if she had not only bras, but extra pads and necessities to donate to girls. Since 2015, 7 million + essentials have been donated to I Support The Girls and in return, to million of women across the world.