Stand Out Life

Ep 142 Dani Holloway - The making of Merry People

11.13.2022 - By Ali HillPlay

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From banker to boots, Dani Holloway has a story to share.

Growing up on a dairy-farm in Gippsland Victoria, Dani moved to Melb to study journalism and communication which ultimately landed her a role in the banking world.

As often happens opportunity grows from frustration. Dani was navigating the wet weather in Melbourne - have grown up in gumboots - noticed a gap in the market that would help the city-siders gets to work with dry feet.

In 2014 Dani quit her job in banking, wrote a business plan and launched Australian Gumboot company Merry People. We chat about navigating the growth of this business, the building of the aim of Merry People - inspiring women to adventure - and the core values the brand lives by. Dani also shares practical ways she keeps the important things front of mind amongst the busyness of CEO’ing, mothering, and adventuring.

Enjoy this insightful conversation with the CEO and Founder of Merry People, Dani Holloway.

Producer & Host: @alihill

Guest: Dani Holloway - https://www.linkedin.com/in/danielle-holloway-10108569/?originalSubdomain=au

Business: @merrypeople & https://merrypeople.com/

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