Email is always a hot topic, and we all know that outreach is a critical component of effective prospecting.

But just because we realize the importance of email, it doesn’t mean we’re anywhere close to using it as effectively as we can.

In this episode, Chad interviews Daniel Miller, Director of Marketing for Benchmark Email, who lives and breathes the world of email marketing. He shares his best tips for what to change today in your email strategy, including segmenting your subscribers, focusing on your first emails, and injecting personality into your messaging.

Find a breakdown of this episode here.