In this captivating episode of "Keep the Hotel Empty," listeners are invited into the enchanting world of Immortal Girlfriend, the dynamic synthwave duo hailing from Milwaukee, Wisconsin. Siblings Kevin and Will Bush share their unique artistic journeys, with Will originally pursuing visual arts while Kevin immersed himself in music. Together, they discuss the serendipitous convergence of their passions that gave birth to Immortal Girlfriend, a project that blends their individual talents into a harmonious whole. Through candid conversation, they reveal the strategic importance of securing sync rights and diversifying income streams to sustain their creative endeavors and thrive as modern artists. The duo also delves into the evolution of their live performances, enhanced by the addition of drummer Brian Dendy, which has added a new layer of dynamic energy to their shows. With an eye on the future, Kevin and Will express excitement about upcoming gigs and new recordings, promising fans an abundance of musical offerings. They reflect on how their sibling bond fortifies their creative process, allowing them to weather the storms of life together. A poignant moment arises as Will discusses his health scare, a life-altering experience that profoundly reshaped his outlook and artistic vision. Through resilience and familial support, Immortal Girlfriend continues to push boundaries, creating evocative soundscapes that resonate with audiences far and wide.