Retail Media Insights

Data Clean Rooms (Part 2) | Tim Norris-Wiles at Habu

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My guest for Episode 2 is Tim Norris-Wiles, who is the MD for EMEA region at Habu. In this episode, we discuss:

  • (03:10) Tim's background
  • (04:26) Habu's origins and its current solutions
  • (10:59) Clean room adoption in US vs. Europe
  • (13:39) The three types of data clean rooms
  • (18:47) Habu's USP and the concept of interoperability
  • (25:37) What is a data clean room activation solution
  • (27:35) Challenges and opportunities in data clean room adoption


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    • LinkedIn: https://www.linkedin.com/in/keshav-parthasarathy-a8ba3322/
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        • Song credits: Podcast jingle 453 (fast version) by Lundstroem. Source: Free Music Archive. License type - CC BY

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        Retail Media InsightsBy Keshav Parthasarathy