In this episode of the DATA SECRETS Podcast, Nathan Settembrini and Melanie Manning kick off a new series called “Data Confessions” – an inside look at the messy, thrilling, and sometimes hilarious adventures in real-world analytics consulting.

Nathan and Melanie pull back the curtain on their most intriguing current investigations, including:

• How to optimize business processes with tricky handoffs and unreliable data across multiple teams
• What it’s like to lead transformative analytics initiatives (and juggle both IT and business expectations on the ground)
• The surprising challenges in analyzing corporate real estate data: meeting room wars, “forks” as a KPI, and the reality of hybrid work
• Data horror stories, from multi-month cleanups (“Stop the Bleeding” and “Clean Up the Blood”) to “scream tests” on unused reports
• Moments when one metric changed everything (including the time a simple “cost per ton” dashboard blew the lid off a mining company’s profitability)

PLUS: The Lightning Round! Find out which vanity metrics, weird KPIs, and North Star measurements these pros love, hate, and use to drive results.

Nathan and Melanie also tackle big questions about operational process, the surprising accessibility of modern analytics, and what AI means for the future of dashboards and data transformations. If you’re a leader, analyst, or just data-curious, this episode is packed with practical lessons—and a few laughs—straight from the analytics trenches.

Chapters:
00:00 Opening Statement
01:30 Case File #1: Active Investigations
08:54 Case File #2: Evidence Gone Wrong
17:12 Case File #3: Breaking the Case
22:02 Lightning Round: Numbers on Trial
26:16 Closing Arguments

Comment with your own data confessions or questions—and don’t forget to like and subscribe so you never miss an episode!

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