Radio DaTa

Data Journey with Alessandro Romano (FREE NOW) - Dynamic pricing in a real-time app, technology stack and pragmatism in data science


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Alessandro Romano lives in Hamburg in Germany and he works as a data scientist at FREE NOW.


FREE NOW is Europe's largest multi-mobility app where you book a taxi, electric scooter, electric bike, and other vehicles.


Topics that we talk about:

  • What FREE NOW is, who uses it and why Alessandro joined it as a data scientist
  • Data, techniques, signals, and KPIs used to develop the dynamic pricing ML model for a real-time mobile app
  • Working with stakeholders to understand changing priorities to adapt and optimize ML models
  • Collecting the feedback from users in the interactive mobile app and running experiments and A/B tests
  • The technology stack used by data scientists and ML engineers at FREE NOW
  • The importance of using the right (sometimes simple or state-of-the-art) techniques to solve a particular problem rather than blindly following new fancy techniques and trends.


The podcast was recorded by Adam Kawa (GetInData).


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