Reports also suggest that short video platforms like TikTok and Like will be more directly affected by this tariff hike as the cost of streaming will increase.

Managing director of investment bank Bexley Advisors, Utkarsh Sinha, told the Mint that the video streaming services would comparatively be less affected by the said increase in tariffs.

Sinha also noted that the mobile data boom was a big factor behind the success of video streaming and over-the-top (OTT) platforms in India.

Currently, homegrown video streaming platform Hotstar is the biggest player in this segment with 300 Mn monthly users and 3 Mn paid subscribers.

In May, Netflix India had announced the launch of 22 original movies and 11 series from India cutting across various genres and languages. | To read full story, visit https://startuparound.com/read/1577089806.3396163/Data-Tariff-Hike-Might-Affect-Your-Binge-On-Netflix,-Amazon-Prime?ref=audio_experience