In this episode of the Zinnov Podcast - Business Resilience series, Sanaz Namdar, Vice President, Research, Analytics and Perspectives at Dell Technologies talks to Rajat Kohli, Partner, Zinnov about the role of data, and how it can shape business strategies for companies in different industries. Data is a crucial component in directing how a company can run, and leaders can take informed decisions with the best insights. Oftentimes, companies tend to have goldmines of data accessible to them that can be very useful. Analytics have been able to shift needles for companies, and looking at the right data correctly, is imperative. Across industries, data has the power not only to understand what could have gone wrong, but to make predictions and forecast strategies going forward.

Which comes first – data strategy or business strategy? How can a data scientist unlock the best foresight into markets to create the best blueprint? Find out in this engaging conversation.