We all know that making our events environmentally friendly is important. What people don’t realize is that using data from past events can go a long way in helping your organization do its part to make the world a greener place.

In honor of Earth Month, Alyssa Peltier sits down with Kimberly Meyer (https://www.linkedin.com/in/kimberly-meyer-8326949/), Co-founder of The DataAngel, (https://thedataangel.com/) and Kris Justice (https://www.linkedin.com/in/krisdjustice/?originalSubdomain=de), Senior Manager of Customer Success at Cvent Europe, to discuss how to reduce the carbon footprint. The tools for tracking carbon data are evolving, and the manual process tied to reporting that data is creating a real challenge. Leaning into the advancements in technology can help to lower overhead costs and ease a bit of stress off the shoulders of your event planners.

Kimberly and Kris also discuss developing a new benchmark for what event planning looks like and how that may go a long way in reducing your carbon footprint. Something as small as swapping your event’s food menu from meat-based to vegetarian-based can provide a greater carbon reduction than cutting back on flights. Learn why choosing the right venue can save both money and the environment.

In this episode, you’ll learn:

How leaning into digital data tracking can help cut overhead costs

Why carefully choosing travel options can significantly decrease your carbon footprint

How to decide which areas of event planning should be a focus for carbon reduction