Data is the fuel powering the $1.3 trillion AI industry — yet none of it appears on any balance sheet. Meanwhile, the data brokerage market hit $460 billion while legitimate data marketplaces sit at just $8 billion, revealing a broken system where deals happen in backrooms and ownership remains invisible.

WHAT THIS PANEL COVERS

• Data ownership as the missing foundation: without cryptographic proof of provenance, individuals and companies cannot monetize, trade, or protect their data — turning a potential asset into a liability
• From extraction to sovereignty: Web3 infrastructure now enables a paradigm shift where data assets stay private, data products get monetized, and data businesses run autonomously on self-sovereign storage
• The hospital paradox: medical institutions sit on treasure troves of data that could power AI screening algorithms, yet none of this value is recognized on their balance sheets
• AI agents as market makers: in the emerging data economy, AI agents drive both supply and demand, turning around the flow of data and enabling deal cycles that once took months to happen in minutes
• Tokenizing data businesses: fractional ownership of data assets creates new investment vehicles — aligning incentives between data owners, investors, and AI builders in a collaborative economy

SPEAKER

• Gregor Zavcer — Co-Founder, Swarm Foundation & CEO, Data Fund (Keynote)

unDavos is a community-driven summit running during WEF week in Davos, democratizing the conversation around global challenges.

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Tags: #DataOwnership #DataSovereignty #Tokenization #Web3 #AI #DataAssets #Ethereum #Swarm #DataEconomy #RWA #SmartContracts #DataProvenance #DigitalAssets #unDavos #Davos2026 #WEF