These two are an inspiration for couplepreneurs—or anyone who thinks, Hey, maybe I should start a winery. Meet Shane Pavitt and Suzanne Phifer-Pavitt of Phifer Pavitt Wine. They came to Napa with serious business chops and a love of libations. Additionally, Suzanne is a motivational business woman. She likes being out front and leading the charge. And, as Phifer Pavitt’s CFO, Shane had to learn to come to grips with the idea of pouring capital into a business without having a product to sell for years.