For more than 40 years, Voile has broken trail in the backcountry. The storied Utah brand develops and manufactures its products in the Wasatch, and innovates year in and year out. 

From developing tele bindings and skis to splitboards and the eponymous Voile strap, the inventors at Voile work at the edges. Their skis show up at our annual Utah ski test quite literally fresh out of the press as they tinker up to the last possible moment on a new model.  

While many associate Voile with characters like founder Wally Wariakois and Brett “Cowboy” Kobernick, Partner and General Manager Dave Grissom has been the wizard behind the curtain for more than two decades. Like any small business owner and operator, Grissom wears many hats as he helps keep Voile on track and with an eye to the future.

In this episode, Grissom speaks to the importance of independent retail shops, and the advantages of manufacturing in the U.S. He walks us through Voile’s humble beginnings and its rich history in backcountry skiing and snowboarding. We talk about weathering the pandemic, and what the new normal might look like as the boom in demand for outdoor equipment tapers. 

This episode is brought to you by Minus 33.

Backcountry Magazine

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Host: Adam Howard

Guest: Dave Grissom

Producer + Engineer: Mike Horn