As part of this week’s “News Maker” show of Sarah’s Country, Dave Maslen from New Zealand Merino discusses the launch of their first 100% regenerative wool platform.

Working collectively with 167 sheep growers, they will create the world’s first regenerative wool platform that represents 2.4 million acres (more than one million hectares) in New Zealand.

They are doing their part to tackle the impact of the global fashion industry, which is responsible for 10% of annual greenhouse gas emissions worldwide.

To watch the interview, visit www.sarahscountry.com

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