Cold Star Project

Dave Schneider - Building An MVP, Iterating, Then Selling SaaS - The Cold Star Project


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NinjaOutreach was a 4 year startup SaaS for founder Dave Schneider. He and a co-founder worked with this idea for years, developing an MVP and then improving it until the opportunity to sell the product came along.  


Dave's story is unlike the typical "We're perfect and did everything right" tale you'll hear spun by most SaaS founders. In this episode of the Cold Star Project you'll hear honesty about capabilities, marketing, churn and more that will make you sit up and take notice of what it really takes to succeed in the SaaS world.  


While other founders will give you a snow job about how well they're doing and the performance of their product, Dave Schneider steps up to the plate to share the reality of what the SaaS experience is like for a whole lot of founders who choose this path. 


Talk to Cold Star: http://bit.ly/talktocoldstar 

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Cold Star ProjectBy Jason Kanigan

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