Chaos. Patterns. Narratives.

Management consultant, researcher, founder, professor and collector of Starbucks city mugs, Dave Snowden does fascinating work merging philosophy, business and computation. With Cognitive Edge he fosters complexity and sensemaking in organisations around the world further evolving the Cynefin framework which he developed for decision making during his time at IBM. It’s remarkable to experience his holistic and deeply human perspective on how we create order through shared narratives. We can give these narratives direction, but only through action we create new shared meaning. We are moving into an understanding of our world that is much more organic where sensing the ‘now’ and moving into an adjacent possibility is giving us new mental models to make decisions. It is a shift towards embracing how we are an integral part of an interconnected system, evolving through continuous experimentation and curiosity.

Meet Dave Snowden.