David Bahnsen is one of the most successful financial advisors in America and a seasoned portfolio manager as well. But that doesn’t stop him from being able to speak in plain, easy to understand English for people who are new to economics and markets, which is exactly what he does in his new book, There’s No Free Lunch (There's No Free Lunch (nofreeluncheconomics.com)) and in this edition of Business in the Kingdom. This is economics for people who think they’re afraid of economics.