David Butler brings over 25 years of experience as an investor, advisor, designer and brand strategist to his current role as Vice President of Innovation and Entrepreneurship for Coca-Cola. Joining the company as its first global head of design, David successfully led the design-driven turnaround of an $80M brand, prompting Fast Company to name him a “Master of Design” and Forbes to elect him to their “Executive Dream Team.” In his current role, David leads a seed-stage venturing platform called Coca-Cola Founders, designed to co-create new, high-growth startups by connecting repeat founders with some of Coca-Cola’s biggest challenge. In 2015, David co-authored “Design to Grow: How Coca-Cola Learned to Combine Scale and Agility (and How You Can Too), a book that Tim Brown said caused him to "rethink IDEO."