The Casey Adams Show

David Meltzer - Understanding Taylor Swift's $330M Impact on The NFL & The Future of Podcasting


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Today on The Casey Adams Show I sat down with David Meltzer for the fourth time on the show! David has been a mentor of mine for years and was on the show in 2018, 2021, 2022, and now 2024 coming to you live from the SoFi Stadium. On todays episode we talk about Taylor Swift's $330M impact on the NFL, the recent $100M SiriusXM deal with the 'Smartless' podcast, missing out on investing $30k into premium domains in 1992, and David's strategy to creating perpetual content at scale.


David Meltzer is the Co-founder of Sports 1 Marketing and formerly served as CEO of the renowned Leigh Steinberg Sports & Entertainment agency, which was the inspiration for the movie Jerry Maguire. His life’s mission is to empower OVER 1 BILLION people to be happy! This simple yet powerful mission has led him on an incredible journey to provide one thing: VALUE. In all his content and communication that’s exactly what you’ll receive


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