On the podcast this week, California artist, designer, and surfer, Serena Mitnik-Miller joins the show. A devoted mother and the doyenne of hand-crafted California modernism, she is exceptionally talented in her own right, but you may know as the founder of General Store.

If you have a love for design, home, and natural materials — this one's for you. Equally, if you’re a small business owner, Serena generously shares about her journey and it is both inspiring and comforting to know that even the most successful founders face the same challenges such as working motherhood, a post-pandemic world, and balancing our personal and professional lives day-by-day.