In this episode of the Digital Business Evolution podcast, Jess speaks with Amanda Bucci, who is the first two time guest on the show! Amanda is a serial entrepreneur and content creator, who talks about navigating the world of social media, personal growth, and building an authentic personal brand while facing judgment. Today Jess and Amanda  discuss the importance of distinguishing between trolls, critics, and haters, as well as the impact feedback has on personal growth and development. 

Amanda shares insights from her recently published book, Followed, which offers a guide for content creators on building their personal brand. This episode also covers the responsibility of content creators, the challenges of managing content, and the importance of self-awareness in achieving business success. Tune in for practical steps on navigating the world of content creation with compassion and consideration!

As always, cheers to your evolution!

Key Takeaways:

• Learn how content creators manage the pressure of influencers in their industry. 

• Learn how businesses can make their audience feel like they have one-on-one conversations with them.

• Learn what role does self awareness play in dealing with trolls and haters on the internet. 

Key Timestamps

[6:38] – The importance of creating unique content;

[11:03] – How business brand and identity are separate but need to work together;

[30:49] – How social media can be a mirror for personal development;

[40:55] – Dealing with trolls and haters;

[54:36] – Finding value in honest conversations

Episode Quotes

• “Choosing content creation means choosing to become more confident and comfortable with yourself and grounded in your authentic truth, because this environment will lead you to see that it's the only option.” - Amanda Bucci 

Episode Resources

• Beyond 6-Figures The Mentorship: https://www.jessglazer.com/beyond-6-figures

• Grab Followed By Amanda Bucci On The Official Book Website: @Amandabucci.com/Followed

• Head On Over To My Most Recent Post On Instagram @iamjessicaderose  And Comment Followed For A Chance To Win A Free Copy Of The Book!

Connect with Amanda Bucci 

Personal Instagram: @Amandabucci

Followed Book Instagram: @Followedbook

Connect with Jess

Instagram: @iamjessicaderose 

TikTok: @iamjessicaderose

YouTube: Jessica DeRose