What makes a successful business? Whether you're a start-up or have been in business for a long time, one aspect that needs to be considered when trying to build a successful business is finding an area of the market that hasn’t been tapped into yet or something already in the market but could be done better. In this episode, Laura Johnstone and Paul Gallo will help guide you to your point of difference and help you stand out from the competition.Guests: Laura Johnstone (Profile) Paul Gallo (Profile)

 

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