Frank Mahar joins Sammy to share his story about his start in the sports industry, what major companies look for in athlete-partnerships, and much more.  He is a power-broker in the sports industry and works with some of the most iconic brands in the world including: Pepsi Co., Anheuser Busch, American Airlines, Campbells Soup, BMW, Frito Lay, and many others.  Frank serves as the VP & Chief Legal Counsel for Genesco Sports Enterprises, based in Dallas, TX.



Hosted by: Sammy Spina