Preparation is paramount

1. FTC lands the same dealer group
2. Longer term is never good
3. Preparation first
4. Confidence comes from knowledge
5. Choosing the right one
6. Know your choices
7. Make, model, MSRP
8. Which dealer?
9. Online info, assertive, not aggressive
10. Bank questions with your beacon
11. Include leasing
12. Know your trade book value and shop used dealers
13. Do your trade separately is you can, two chances to sweeten the pot
14. Complete it all before negotiating