Deal Talk

Dealer's ad con


Listen Later

Deciphering dealer advertising

Not so smart car end

Test drive or wait

Bait and missing

Switching stories

Ridiculous trade values

No matter what you owe

Multiple rebates

Employee pricing, means what?

Disclosures

Plus everything

Radio, newspaper, magazines, TV, social media, other internet

FTC will help eventually

Not a single number matters

A dealer’s ads uncover their ethical character

...more
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Deal TalkBy Geoffrey Jerome Veit

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4.8

41 ratings