Shannon Roddy is the Founder of the Marketplace Seller Courses Company, where online courses are designed to help Amazon sellers make the most of their Amazon selling experience. 

He is an Amazon Consultant to brands looking to learn more about Amazon. He helps them set up, optimize, and launch their Amazon storefronts and products as well as to promote and protect their brands on the platform. 

Shannon is also a speaker who specializes in on-site speaking engagements as well as virtual and online presentation opportunities on several Amazon topics. His innovative approach to empowering sellers with practical takeaways and helping them focus on the essentials creates tremendous value opportunities for attendees.

In this episode…

Building a brand doesn’t always mean getting bigger fast, although that is the goal. What you would want to do is to make sure that your brand is meeting the goals you have in mind because a brand that’s reliable and credible is what keeps customers coming. But what do you do when you’re suddenly bombarded with negative feedback on your listings? How do you face competition when your brand seems to have lost its traction due to bad reviews?

According to Shannon Roddy, Founder of the Marketplace Seller Courses Company, deep cleaning your listings is a lot more effective in helping you maintain a strong presence on Amazon versus trying to outsell your closest competition.

In this episode of The Buy Box Experts Podcast, James talks to Shannon about the types of brands he typically works with on Amazon and how he helps them build their brand. He also shares the importance of momentum on Amazon, and the most common mistakes that established brands and emerging brands make on the platform. Stay tuned.