Items not scanning at self-checkout create frustration, temptation and add friction to the shopper journey.

In this podcast Colin Peacock and Professor Adrian Beck look at the scale and nature of this problem, and the key drivers of non-scanning (hello multiple QR codes on packaging!)

They consider the interventions that retailers are adopting to address these problems, to reduce the number of interventions and the losses associated with it. As well as how to improve the customer experience.

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