"It starts with you. What do you want to get found for? What do you want to open your schedule and see, and what projects do you want to be working on?" —Brittany Herzberg
Feeling invisible online or too tired to keep up with the hustle? You’re not alone—building a business shouldn’t mean burning out or hiding your real self. There’s a smarter way to get seen, make an impact, and still have energy left for life.
Brittany Herzberg started with zero clients and a lot of doubt, but a few smart SEO moves changed everything. Now known as the “SEO Queen,” she’s on a mission to help you use simple, human-centered SEO to get found, attract the right people, and grow your business—no matter your energy level or experience. Her approach flips the script: it’s about your story, your voice, and making SEO work for you.
Tune in for real talk on SEO basics, practical website tips, content that connects, and how to show up online without losing yourself. You’ll get honest advice, a few laughs, and the confidence to let your words do the heavy lifting—so hit play and start getting found, your way.
Website: https://www.donnapiper.com/
LinkedIn: https://www.linkedin.com/in/donnapiper
Instagram: https://www.instagram.com/thedonnapiper
Facebook: https://www.facebook.com/thedonnapiper
YouTube: https://www.youtube.com/@thedonnapiper
03:49 Meet Brittany: From Struggling to Getting Found
06:15 Breaking Down the Basics: 3 Questions That Matter
14:00 Chronic Illness & Business: Making It Work Even When You’re Tired
19:46 DIY SEO: Simple Strategies Anyone Can Use
23:04 How to Spot Bad SEO Help
27:05 Blending Personality with SEO
32:48 How Long Does SEO Take? The Three-Phase Approach
36:21 No Social Media? How SEO Still Works
42:48 AI & SEO: Why Optimization Still Matters
53:48 SEO is the Magnet: Attracting the Right People
57:51 Business Building Despite Chronic Illness
01:05:09 No Apologies Needed
01:09:17 Make SEO Fun, Simple, and Yours
Tired of hustling for every client? Let SEO work for you—even on your worst days in this week’s episode with Donna and “SEO Queen”, Brittany Herzberg.
#DearBodyImListening #MCAS #Lymphedema #Lipedema #ChronicIllness #SEOTips #OnlineVisibility #BusinessGrowth #WomenInBusiness
08:23 "The three questions are: Who do you help? How do you help them? And what do you want to be known for?" —Brittany Herzberg
09:57 "You want your client to come buy stuff, but you have to really put yourself first. How do you want to be searched?" —Donna Piper
10:29 "You do not have to know anything about your ideal client. You are starting with you." —Brittany Herzberg
11:23 "It starts with you. What do you want to get found for? What do you want to open your schedule and see, and what projects do you want to be working on?" —Brittany Herzberg
15:20 "Chronic illness is super expensive. When you're sick, you still need to eat, you still need to make rent, and you have to pay all this extra money to get healthy." —Donna Piper
18:40 "There are lots of chronic illnesses where that's the case, and you do feel really bad. I know I felt really bad when I would have to cancel massage appointments or push deadlines for clients." —Brittany Herzberg
19:17 "You don't have to worry about that with SEO, because it's just plugging words into these different places. You can optimize stuff that you already have." —Brittany Herzberg
21:46 "Even just by having image titles change, the impact and the quickness of the impact, the fast turnaround, the fast ROI, is so huge for people." —Brittany Herzberg
24:49 "You want to know that you're spending money on something that is going to actually happen." —Brittany Herzberg
26:57 "I blend really well, making sure the personality is there and the keyword. So it's like the art and the science are both present." —Brittany Herzberg
38:29 "It's not about the numbers necessarily. It's like, are you attracting the right people, and are they then converting in whatever that converting means?" —Donna Piper
44:05 "SEO can grow with you. Maybe you have this anchor word, but that can change as you go into the next season." —Brittany Herzberg
44:23 “Once SEO is in place, it does all the heavy lifting for you. You just have to make sure that you're still consistent with what you're doing,” —Donna Piper
46:43 "SEO is front-loaded. You're doing a lot of work and putting a lot of time and effort in at the beginning, but then it gets easier, because you've already learned what this stuff even means." —Brittany Herzberg
54:19 "At the end of the day, if people can't find you, it doesn't matter how awesome you are." —Donna Piper
01:03:05 "If it's time to leave and you're getting the hint that it's time to leave, it's okay to end it. It was good for the time that it was in your life; you can go on to do something else." —Brittany Herzberg
01:07:53 "Honoring your intuition of knowing when to stop something is a huge thing, and then having the courage to keep doing that over and over, especially when you're shut down with it." —Donna Piper
Brittany Herzberg is a copywriter, SEO expert, and host of The Basic B Podcast. Known as the "SEO Queen" by hundreds of happy clients, Brittany specializes in helping service providers—especially heart-led, energy-sensitive entrepreneurs—use storytelling and search engine optimization to get found online, attract clients, and create more space for rest.
Brittany brings a unique, human-centered approach to SEO, making it accessible and empowering for business owners at any stage. She offers a range of services, from DIY courses and group mentorship to done-for-you SEO solutions, and is passionate about teaching others how to leverage their voice and expertise to grow their impact.
Website: https://brittanyherzberg.com/
LinkedIn: https://www.linkedin.com/in/brittany-herzberg/
Instagram: http://instagram.com/brittany_herzberg
YouTube: https://www.youtube.com/@brittany_herzberg
Threads; https://www.threads.net/@brittany_herzberg
