In this episode of Demystifying Self-Publishing, host Alyssa and Publishing Consultant Mitch Anderson discuss the evolution of self-publishing, debunk common myths, and explore the realities of the self-publishing industry. They cover topics such as the quality of self-published books, the importance of marketing, the profitability of self-publishing, and the credibility of traditional versus self-publishing. Mitch emphasizes that self-publishing is not just for those who can't get traditionally published, and that authors have more control and potential for profit when they self-publish. The conversation also highlights the importance of professional editing and marketing efforts in achieving success in self-publishing. In this conversation, Mitch and Alyssa discuss the intricacies of self-publishing, emphasizing the importance of proactive marketing, understanding budgets, and debunking common myths.