Reimagining our Region

Decarbonising the Tech sector in the Middle East


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Can tech grow without increasing its carbon footprint?

In this episode, Amal Larhlid speaks with Ahmed Ameen Ashour from Microsoft about the path to a greener tech sector. They cover Microsoft’s carbon negative goal, the role of sustainable data centres, and how AI is improving energy efficiency. The discussion also highlights the challenges of legacy systems and the value of partnerships in driving meaningful change.

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Reimagining our RegionBy PwC Middle East