The ingenuity effect

Decarbonizing Canada’s path to 2050


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Canada, like other countries that signed the Paris Agreement, has pledged to cut greenhouse gas emissions 40 to 45% below 2005 levels by 2030 and achieve carbon

neutrality by 2050. This ambitious target calls for substantial efforts from industrial companies, whose processes and operations often contribute significantly to emissions.

But where should businesses begin? How can they establish ambitious but realistic goals? And how do they ensure their decarbonization plans remain relevant over the next 10 or 20 years? Stéphane Charest, Vice-President, Energy and Chemicals, and Susan Campbell, Director, Decarbonization, share insights in this episode of The ingenuity effect with host Sandrine Rastello.

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The ingenuity effectBy BBA Consultants