We cover ideas for delivering our third subject area, ‘Decision making to improve marketing performance’.

Decision making to improve marketing performance

Learn about our new AS and A-level Business specifications – on the go.

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This covers the specification’s tenth subject area and corresponds to section 3.10: ‘Managing Strategic Change’. It includes: Managing Change; Organisational Culture; Implementation strategy; and Strategic Failure.

Decision making to improve human resource performance

This covers the specification’s eighth and ninth subject areas. These correspond to section 3.8: ‘Choosing a Strategic Direction’ and section 3.9: ‘Strategic Methods: how to pursue strategies’.

This covers the specification’s seventh subject area and corresponds to section 3.7: ‘Strategic Planning and Strategic Decisions’. It includes: Corporate objectives and strategy; Analysing strengths and weaknesses; Analysing the external and internal environment; and Analysing strategic options.

This covers the specification's sixth subject area, ‘Decision making to improve human resource performance’. It includes: setting HR objectives; Analysing HR performance and more.

We'll talk you through our fifth subject area, ‘Decision making to improve financial performance’.

Decision making to improve marketing performance

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