Most entrepreneurs don’t realize that they haven’t specialized in anything and that it’s directly affecting the success of their business. When you start to do that you realize that it can cause more fear, perfectionism and start to paralyze you or cause you to start acting or feeling inauthentic.

Why!? Because you become vulnerable. “Without vulnerability, there is no creativity or innovation.” – Brené Brown. 

Listen to the full episode to become incomparable in your industry and make more money as a specialist.