In this episode, Bree dives into the power of decluttering your brand and social media presence before the new year. It’s all about retiring that hustle mindset and adopting some smarter, simpler strategies for a more cohesive and intentional online presence. Whether it’s your home, your email inbox, or your brand’s digital footprint, decluttering is a major step in kicking off the new year with clarity and focus.

Breeanna talks about why having a clutter-free online space is key. When your brand feels all over the place, it can confuse your followers and potential clients. A more streamlined and focused online presence builds trust and credibility. She shares easy, practical tips for auditing your social media profiles, simplifying your content strategy, and refining your visuals to match your vibe. Plus, she touches on the mental freedom that comes with letting go of unnecessary commitments—it's all about making room for growth, fresh opportunities, and a bigger impact in the new year.

Key Takeaways:

• Decluttering your brand and social media profiles helps you get clear and show up more confidently to potential clients.
• Regularly auditing your social media ensures your online presence reflects your current brand vision.
• Consistency and quality matter more than posting every single day—use content calendars and batch creation to keep it simple.
• Your visuals should be cohesive and reflect your brand’s vibe, building trust and recognition.
• Letting go of outdated content frees up space for new opportunities and growth.

Resources:

• Brand Audit Resource: Clean Up Your Online Presence Brand Audit Checklist

 

BREEANNA KAY'S INSTAGRAM:  @breeannakayphotography

REBEL CEO INSTAGRAM:  @rebel.ceo.podcast

Notable Quotes:

• “A streamlined, focused brand is not only going to help people understand you better, but it also sets the tone for the new year.”
• “You don’t need to post every single day to make an impact. What you really need is consistency and quality.”
• “A simple, clean aesthetic can make a big difference in how your brand is perceived.”
• “Letting go of what no longer serves you is actually going to be really freeing.”
• “It’s okay to simplify, to be selective with your time and energy, and to let go of what’s not serving you anymore.”

About the Host:

Breeanna is a seasoned elopement photographer and videographer who used to be a burnt-out entrepreneur. Now, she’s all about helping others create freedom and fulfillment in their professional lives. She’s passionate about building a business that serves your life, not the other way around. Breeanna shares her personal insights and actionable strategies for achieving a business and life you love on the Rebel CEO Podcast.

BREEANNA KAY'S WEBSITE: breeannakay.com

REBEL CEO PODCAST SHOWNOTES:  breeannakay.com/brand-presence