Social University

Declutter Your Digital Life: Email Edition


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This month, we’re diving deep into spring cleaning for your business, and today, we’re tackling a crucial yet often overlooked area: your social media presence. Just like that website we discussed last week, many businesses set up their social media profiles and then… well, they forget about them. It’s time to dust off those digital corners and give your socials the attention they deserve. Think of it as polishing your online storefront!

In this episode, we will talk about these important topics:
01:25 Let’s Talk Statistics 
03:33 Top Ten List to Clean Your Email
03:37 Segment Your List
04:16 Purge Inactive Subscribers 
03:53 Review and Update Your Opt-In Process
06:16 Clean Up Your Data
07:42 Analyze Your Email Performance 
09:04 Update Your Templates and Branding
09:57 Refine Your Automation Workflows
11:19 Test Your Emails 
12:23 Provide Clear Unsubscribe Options
13:02 Solicit Feedback 

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Social UniversityBy Caryn Terradas