Blueprints in Marketing: Learning from the Classics

Decoding the Classics: The 4 Ps of Marketing


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Dive into the captivating tales of TechTonic and MotoZoom as we explore the timeless 4 Ps of Marketing: Product, Price, Promotion, and Place. From the luxury radios of the 60s to the thrilling motorcycle races in Japan, discover how these brands leveraged the foundational principles of marketing to achieve unparalleled success. Unpack the lessons from these stories and understand how the 4 Ps continue to shape today's dynamic marketing landscape. Join us for a journey that blends history, strategy, and timeless wisdom.

This podcast was generated with the help of artificial intelligence. We do fact check with human eyes, but there might still be hallucinations in the output.

Music credit: "Sunflower" by Lukrembo.

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Blueprints in Marketing: Learning from the ClassicsBy Dietmar Fischer