Baby Boomers is by far the richest Generational cohort! They have seen the manufacturing age, IT age and now the Digital Age. They have seen scores of countries gain independence, India's Cricket world cup wins, 9/11 attacks and the Great global recession! No wonder, the Baby Boomers are the richest generation! 

It's interesting to observe the online consumption trend of the Baby Boomers as stated by Dr G G Saxena, an IAS retired and currently working on World Bank projects.