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On the latest YES, BRAND podcast, Hersh sat down with T Keaton Woods, who calls herself a “soul personal trainer.” Stay with me.
T works with artists, creatives, and entrepreneurs, the dreamers gutsy enough to say, “I’m going to make something new.” She sees soul as your source code. Not religious. Not woo. Just the core programming that drives how you live and create. And like any code, it can get messy. Her work is to help refine it and actually operate from it.
She doesn’t see herself as a coach barking plays from the sidelines. She’s a Sherpa. She may know where the potholes are, but you still have to walk the path. Sometimes she calls out the hole. Sometimes she lets you step in and then offers a hand back up. Either way, the authority stays with you.
She and Hersh talked about her “slow-mad” life in Scotland, her massive metaphorical circus tent of human connection, and why artists matter. They document the times. They make us feel history, not just read it.
Her closing thought was simple and powerful: sometimes the most aligned move is no. Build on solid ground, not a house of cards.
That’s truth worth training for.
Find T: https://www.linkedin.com/in/tkeatonwoods/
Worth noting: Hersh's new book, SELLING THE TRUTH: A ‘Semoir’ with Insights for Life & Business is a semi memoir drawing on his adventures as an Authority Advisor and Standup Comedian. It is part business book, part happiness formula for life, and an amuseful read, whether you’re building a business or burnishing your self-image.
You can kickstart your own messaging evolution with a one-on-one 5-Minute Fix.
Resources:
60-second Get Off Your Assets Quiz: https://getoffyourassets.scoreapp.com/
60-second Personal Brand Quiz: https://bit.ly/QuizHR
By Hersh RephunOn the latest YES, BRAND podcast, Hersh sat down with T Keaton Woods, who calls herself a “soul personal trainer.” Stay with me.
T works with artists, creatives, and entrepreneurs, the dreamers gutsy enough to say, “I’m going to make something new.” She sees soul as your source code. Not religious. Not woo. Just the core programming that drives how you live and create. And like any code, it can get messy. Her work is to help refine it and actually operate from it.
She doesn’t see herself as a coach barking plays from the sidelines. She’s a Sherpa. She may know where the potholes are, but you still have to walk the path. Sometimes she calls out the hole. Sometimes she lets you step in and then offers a hand back up. Either way, the authority stays with you.
She and Hersh talked about her “slow-mad” life in Scotland, her massive metaphorical circus tent of human connection, and why artists matter. They document the times. They make us feel history, not just read it.
Her closing thought was simple and powerful: sometimes the most aligned move is no. Build on solid ground, not a house of cards.
That’s truth worth training for.
Find T: https://www.linkedin.com/in/tkeatonwoods/
Worth noting: Hersh's new book, SELLING THE TRUTH: A ‘Semoir’ with Insights for Life & Business is a semi memoir drawing on his adventures as an Authority Advisor and Standup Comedian. It is part business book, part happiness formula for life, and an amuseful read, whether you’re building a business or burnishing your self-image.
You can kickstart your own messaging evolution with a one-on-one 5-Minute Fix.
Resources:
60-second Get Off Your Assets Quiz: https://getoffyourassets.scoreapp.com/
60-second Personal Brand Quiz: https://bit.ly/QuizHR